Lorena Chambers is the only Latina, and one of only two women, to have produced broadcast commercials for a U.S. presidential campaign. At Chambers Lopez Strategies LLC she develops integrated social marketing and political strategies to assist her clients to communicate effectively with consumers and voters in both general and ethnic markets.
As mentioned in the NYTimes, Washington Post, and BuzzFeed, CLS’s advertising spots on behalf of Terry McAuliffe were key in electing him the next governor of Virginia in November 2013.
In 2012, Chambers and her team led several independent expenditure media programs to communicate with Latino voters in the key states of Nevada, Colorado, Ohio, Wisconsin, Virginia, and Florida who were a key demographic in re-electing President Obama.
In 2008, she led the only advertising campaign targeting Hispanic voters to help elect President Obama, while also creating the Hispanic media for Mark Warner’s successful U.S. Senate campaign in Virginia.
As one of the media consultants for the 2004 Kerry-Edwards presidential campaign and the Democratic National Committee (DNC), Chambers oversaw and implemented a multi-million dollar national media strategy and program.
A graduate of UCLA and the University of Michigan, Chambers focused her graduate studies on the intersection of Latino history and feminist theory, and taught in the Department of History and in the Women’s Studies Department at the University of Michigan. She has consulted on messaging campaigns in Austria, the Dominican Republic, and Venezuela in addition to those in the United States, and has presented at the Kennedy School of Government at Harvard University and has appeared on CNN en Español, Univision, Telemundo, and Destination Casa Blanca with Ray Suarez. She is a member of AIPAC and sits on the board of the American Association of Political Consultants.