Chad Peace, founder and president of IVC Media LLC, is a nationally recognized leader in election law and voter rights.
Under Chad’s leadership, IVC grew into a uniquely nonpartisan digital consulting firm for political causes and candidates, which has won Golden Pollie and Reed Awards for excellence in a number of digital media campaigns.
Chad earned his law degree from the University of San Diego, and as President of the International Arbitration Team he authored curriculum which became the basis for the school’s first for-credit arbitration program.
In addition to providing strategic legal advice and advocacy, he has managed and developed campaigns to increase voter rights and participation, to promote and expand California’s nonpartisan primary efforts, and to reach out to otherwise ignored and disenchanted voters.
Chad developed the voter outreach strategy for California’s successful nonpartisan primary initiative and conducted the campaign to draft a current United States Senator to run for office. Most recently, he authored the City of San Diego’s Measure K and manages voter outreach efforts in local, statewide, and national efforts, including a major candidate for president of the United States.
Chad was born and raised in San Diego, California where he maintains a home in North Park. He travels regularly to Sacramento and Washington DC.
AAPC: What does being a 2017 AAPC 40 Under 40 Award winner mean to you?
Chad: In my case, it is validation that you can be nonpartisan and also successful in what is generally viewed as a two-sided political world.
AAPC: Tell us about something you’re most proud of accomplishing in your professional career.
Chad: Although the term “accomplishment” implies finality, I’m most proud of being a catalyst for national nonpartisan reform efforts like helping to pass California’s top-two nonpartisan primary and Maine’s new Ranked Choice Voting system — which I view as significant steps toward accomplishing a better electoral system for everyone.
AAPC: To what do you credit your success at such a young age?
Chad: I credit my father, Steve Peace, for being both a role model and mentor as a matter of profession and character.
AAPC: What advice would you give to a young professional who has their eye on being a future 40 Under 40 Award winner?
Chad: Don’t think about winning awards. Take pride in your work, be creative, and define yourself by the quality of service you provide your clients, not the success or failure of any given campaign.