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X-WR-CALDESC:Events for AAPC
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T093000
DTEND;TZID=UTC:20230627T100000
DTSTAMP:20260418T155433
CREATED:20230524T132118Z
LAST-MODIFIED:20230524T132205Z
UID:10000312-1687858200-1687860000@theaapc.org
SUMMARY:Registration
DESCRIPTION:
URL:https://theaapc.org/event/registration-7/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T100000
DTEND;TZID=UTC:20230627T104500
DTSTAMP:20260418T155433
CREATED:20230524T132321Z
LAST-MODIFIED:20230621T174141Z
UID:10000313-1687860000-1687862700@theaapc.org
SUMMARY:How to Ensure Authenticity in Political Campaign Imagery
DESCRIPTION:Join us for an engaging seminar featuring highly experienced creative professionals as we delve into the critical aspects of selecting the ideal creative content for your political campaigns.  In this session\, we will explore the indispensable role of authenticity in content selection and its direct influence on the overall impact it has on your voters.  Gain a comprehensive understanding of the distinctions between licensing Royalty Free and Editorial content\, enabling you to make informed choices for your campaigns.  Discover the significant impact of using localized content to establish strong connection with your voters while accurately representing diverse ethnicities.  Hear from the experts as they share their insights on AI-generated content and their perspective on its role in the industry.
URL:https://theaapc.org/event/how-to-ensure-authenticity-in-political-campaign-imagery/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T100000
DTEND;TZID=UTC:20230627T150000
DTSTAMP:20260418T155433
CREATED:20230524T132003Z
LAST-MODIFIED:20230524T132003Z
UID:10000311-1687860000-1687878000@theaapc.org
SUMMARY:Winning with Creative Conference
DESCRIPTION:
URL:https://theaapc.org/event/winning-with-creative-conference/
LOCATION:Washington\, D.C.
CATEGORIES:Conferences
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T104500
DTEND;TZID=UTC:20230627T113000
DTSTAMP:20260418T155433
CREATED:20230524T132623Z
LAST-MODIFIED:20230614T153517Z
UID:10000314-1687862700-1687865400@theaapc.org
SUMMARY:The Intersection Between Research and Creative (Part 1)
DESCRIPTION:Top pollsters and media consultants will discuss the journey from public opinion research to audience segmentation to creative execution.  Learn how to develop messaging and scripts for a creative ad from a poll that tested well. 
URL:https://theaapc.org/event/the-intersection-between-research-and-creative-part-1/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T113000
DTEND;TZID=UTC:20230627T120000
DTSTAMP:20260418T155433
CREATED:20230524T132756Z
LAST-MODIFIED:20230524T132756Z
UID:10000315-1687865400-1687867200@theaapc.org
SUMMARY:The Intersection Between Research and Creative (Part 2)
DESCRIPTION:Come up with an ad concept during a group exercise.
URL:https://theaapc.org/event/the-intersection-between-research-and-creative-part-2/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T123000
DTEND;TZID=UTC:20230627T133000
DTSTAMP:20260418T155433
CREATED:20230524T132914Z
LAST-MODIFIED:20230531T155709Z
UID:10000316-1687869000-1687872600@theaapc.org
SUMMARY:Lunch & General Session: How to Create Culturally Competent Content
DESCRIPTION:Whether you’re creating an ad for digital\, tv\, radio or direct mail\, ensuring your target audience is represented appropriately is critical to the success of your campaign. Learn how to be strategic  when it comes to ad making with a culturally-attuned eye.
URL:https://theaapc.org/event/lunch-general-session-how-to-create-culturally-competent-content/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T133500
DTEND;TZID=UTC:20230627T134500
DTSTAMP:20260418T155433
CREATED:20230619T144942Z
LAST-MODIFIED:20230619T144942Z
UID:10000322-1687872900-1687873500@theaapc.org
SUMMARY:Industry Perspective: USPS
DESCRIPTION:
URL:https://theaapc.org/event/industry-perspective-usps-2/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T134500
DTEND;TZID=UTC:20230627T143000
DTSTAMP:20260418T155433
CREATED:20230524T133026Z
LAST-MODIFIED:20230619T192225Z
UID:10000317-1687873500-1687876200@theaapc.org
SUMMARY:How to Create Media on a Low Budget
DESCRIPTION:The panel will share insights on how to create content and messaging that reaches and resonates with voters and wins elections when working with a low budget.
URL:https://theaapc.org/event/how-to-create-media-on-a-low-budget/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230627T144500
DTEND;TZID=UTC:20230627T153000
DTSTAMP:20260418T155433
CREATED:20230524T133216Z
LAST-MODIFIED:20230619T142710Z
UID:10000318-1687877100-1687879800@theaapc.org
SUMMARY:The Continuum of Your Career Path in Political Creative
DESCRIPTION:Ready to up your Creative game? Learn how to expand your experience and strategic skills within a political consulting firm and climb the career ladder in the Creative space from top players in the field.
URL:https://theaapc.org/event/the-continuum-of-your-career-path-in-political-creative/
LOCATION:Microsoft Innovation & Policy Center\, Washington\, D.C.
CATEGORIES:2023 Winning with Creative
END:VEVENT
END:VCALENDAR