AAPC Webinar
Connecting to Voters in Times of Uncertainty
August 6, 2020 | 2:00 – 3:00pm EDT
In an election year when so much seems uncertain, one thing is clear: there will be an election. To help you navigate this strange and uncharted landscape, the United States Postal Service® has developed an election guide that captures current voter perceptions on political advertising channels from both quantitative and qualitative research conducted over the past few election cycles – including post-election voter surveys in five states, a consultant survey from this year, and consultant tips and testimonials. During this webinar, we will discuss the findings from the whitepaper and hear insights on how direct mail can help campaigns connect to voters this election cycle.
Speakers include:
- Danielle Cendejas, Senior Vice President, The Strategy Group; AAPC Board Member and 40 Under 40 Winner
- Mark Harris, Partner, ColdSpark; AAPC 40 Under 40 Winner
- Don Nichols, National Lead, Political & Mailing Services, USPS
- Alicia Sisneros, Founder, Sisneros Strategies; AAPC 40 Under 40 Winner
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