Political Branding: What You Need to Know for 2020
January 14, 2019
Political messaging is more than just yard signs and slick advertising. Political Branding embraces the essence of your candidate, and overall campaign. It includes all mediums of messaging, logos, what you say and what you don’t, events, and tv ads. It isn’t just about spending money, it’s about creating a platform for powerful messaging to influence the voting process. It has to be believable and relatable, and it is NOT one size fits all.