The Digital Strategies You Need to Win Legislative Battles This Session
February 26, 2019
It’s no secret the face of issue advocacy is changing. Traditional lobbying tactics still matter, but increasingly, issue campaigns are won or lost based on the groundswell of support your cause gains online. Lawmakers contemplating tough decisions expect to hear from your supporters through the feedback you’re generating online–activism garnered through social ads, compelling microsites and landing pages, petitions and calls to action, and beyond.
Whether it’s playing defense by reacting quickly to a bill that crops up overnight on the Hill or laying the groundwork for a state or local issue campaign, having a comprehensive digital strategy to accompany your lobbying efforts is a must.
In this webinar, hear from industry experts with proven track records at both the state and federal level on how to execute meaningful digital in your legislative battles across the country. With a new Congress in session and with many state legislatures already underway, there’s no better time to make sure your digital strategy is set up for success in 2019.
Tyler Brown, President at Hadron Strategies
Lucy Caldwell, EVP; Chief Strategy Officer at Crowdskout