Honoring excellence in campaign strategy and management
The Campaign Excellence Awards are a longstanding tradition of the AAPC and recognize those individuals who have significantly contributed to the success of a candidate or public affairs campaign and whose conduct has been consistent with the Professional Code of Ethics of the AAPC. In addition, AAPC seeks to recognize those outstanding campaigns that have truly innovated the practice or prevailed against all odds. Recipients of the Campaign Excellence Awards and Special Pollies do not need to be AAPC members and there is no fee to submit an application.
2026 Campaign Excellence Categories
Public Affairs Campaign of the Year
Honors the most effective advocacy or issue campaign that successfully shaped public opinion, influenced policy, or advanced an organizational mission through strategic communication and coalition-building.
Ballot Measure Campaign of the Year
Recognizes excellence in campaigns that influenced ballot initiatives through compelling voter education, messaging, and mobilization strategies that led to measurable success or narrative change.
Data & Analytics Innovator of the Year
Celebrates groundbreaking use of data science and analytics in driving campaign decisions, improving efficiency, and delivering measurable strategic impact.
Fundraiser of the Year
Honors the strategist or team whose creativity and innovation in donor engagement, digital strategy, or event planning achieved outstanding fundraising results and sustainability.
Down-ballot Campaign Manager of the Year (State/Local)
Recognizes the campaign manager who delivered exceptional leadership, strategy, and results in a state legislative, mayoral, or local race through innovation, discipline, and grassroots excellence.
Campaign Manager of the Year (Federal/Statewide)
Honors the top campaign director for a federal or statewide race whose vision, strategy, and execution set the standard for excellence in modern campaigning.
Most Valuable Player of the Year
Celebrates the unsung hero of a campaign—the strategist, staffer, or consultant whose extraordinary dedication, innovation, and problem-solving made a pivotal difference.
Pollster of the Year
Recognizes outstanding leadership and innovation in political research, including methodological excellence, accuracy, and strategic insight that directly shaped campaign outcomes.
Independent Expenditure Campaign of the Year
Honors the most effective independent effort that influenced an election through creative strategy, execution, and measurable impact while maintaining integrity and independence.
Down-Ballot Campaign of the Year (State/Local)
Celebrates exceptional campaign strategy and execution for state legislative, mayoral, or local offices, highlighting creativity, grassroots engagement, and overperformance within smaller-scale races.
Major Campaign of the Year (Federal/Statewide)
Recognizes outstanding achievement in large-scale campaigning for federal or statewide office, showcasing innovation, leadership, and excellence in message integration and voter persuasion.
Recipients of the Excellence Awards do not need to be AAPC members. Awards are made at the sole discretion of the AAPC. AAPC reserves the right to consider nominations in categories other than originally submitted
View Past Campaign Excellence Winners
- 2025 Campaign Excellence Award Winners
- 2024 Campaign Excellence Award Winners
- 2023 Campaign Excellence Award Winners
- 2022 Campaign Excellence Award Winners
- 2021 Campaign Excellence Award Winners
- 2020 Campaign Excellence Award Winners
- 2019 Campaign Excellence Award Winners
- 2018 Campaign Excellence Award Winners
- 2017 Campaign Excellence Award Winners
- 2016 Campaign Excellence Award Winners
- 2015 Campaign Excellence Award Winners
- 2014 Campaign Excellence Award Winners
- 2013 Campaign Excellence Award Winners
- 2012 Campaign Excellence Award Winners
