The Future of Data-Driven Campaigns with Sara Fagen
In this episode, we talk to Sara Fagen, CEO of Deep Root Analytics and former White House Political Director, to examine how technological advancements are reshaping the political consulting industry. With elections becoming increasingly data-driven, campaigns must adapt quickly to digital disruptions while staying true to strategic fundamentals. Sara talks about her journey through the industry and shares her expert perspective on how consultants can harness data, media, and emerging tech to build winning campaigns in today’s fast-paced political environment.
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