Advocacy Update

We all know how vital text messaging has become for reaching voters and donors, and AI will continue to make it more efficient and personal. But the FCC’s new proposed rules could complicate this. They want any AI-generated text messages or robocalls to include disclaimers upfront, which could disrupt important outreach efforts like GOTV. Smaller campaigns might struggle with the extra costs, and voters could tune out before getting the actual message. Plus, there are concerns about infringing on free speech. The AAPC is advocating for more targeted regulations to ensure AI can still be used effectively in campaigns while addressing legitimate concerns about transparency and ethics. Read our full comment letter here.