Larry McCarthy is one of the most accomplished and influential media strategists in American politics, known for creating some of the most iconic political ads of the past four decades. His work has shaped presidential campaigns, Senate races, and independent expenditure efforts with a distinctive blend of emotion, innovation, and strategic punch. McCarthy has crafted winning media for leaders like Mitt Romney, Mitch McConnell, Susan Collins, John McCain, and Doug Ducey, and played pivotal roles in numerous gubernatorial, Senate, and ballot initiative victories. A former senior vice president at Ailes Communications and NRSC communications director, McCarthy is also an Emmy-winning writer, published author, and frequent speaker at top universities. His lasting impact on Republican messaging strategy cements his place in the AAPC Hall of Fame.