V. Lance Tarrance, Jr. is a leading Republican pollster and political strategist who has conducted hundreds of public opinion studies for national corporations, foundations, elected leaders of the U.S. Senate, U.S. House of Representatives and state governments. He served as a Senior Strategist for Senator John McCain’s Straight Talk America political action committee and for the Senator’s 2008 presidential campaign.  Tarrance had previously been involved in the U.S. Presidential campaigns of Barry Goldwater, Richard Nixon, Ronald Reagan, John Connally, Jack Kemp, and George H. W. Bush.