Learn from consultants who have spent decades effectively targeting and persuading segments of the electorate with examples of the best digital, TV, mail, phones and field operations.
As viewing habits and political media plans continue to shift, there’s a natural tension between Digital and Television content. This panel will explore the distinct types of video content that campaigns create, the overlap between them, and the unique challenges created by tight timelines and limited production budgets.
Certificate Program Eligible: Communications A4 Media Production
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