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American Association of Political Consultants (AAPC)
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9 events,
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Join us for an engaging seminar featuring highly experienced creative professionals as we delve into the critical aspects of selecting the ideal creative content for your political campaigns. In this session, we will explore the indispensable role of authenticity in content selection and its direct influence on the overall impact it has on your voters. […]
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Top pollsters and media consultants will discuss the journey from public opinion research to audience segmentation to creative execution. Learn how to develop messaging and scripts for a creative ad from a poll that tested well.
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Come up with an ad concept during a group exercise.
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Whether you’re creating an ad for digital, tv, radio or direct mail, ensuring your target audience is represented appropriately is critical to the success of your campaign. Learn how to be strategic when it comes to ad making with a culturally-attuned eye.
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The panel will share insights on how to create content and messaging that reaches and resonates with voters and wins elections when working with a low budget.
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Ready to up your Creative game? Learn how to expand your experience and strategic skills within a political consulting firm and climb the career ladder in the Creative space from top players in the field. |
1 event,
Virtual Event
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Virtual Event
Join us for an engaging session on optimizing voter outreach strategies, where we delve into the crucial factors of timing and frequency in campaign communications. We’ll explore the power of "front loading" direct mail, emphasizing the advantages of deploying it earlier in the election cycle. We will also take a deeper look at the strategic […]
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Virtual Event
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Learn how to develop a brand strategy that “clicks” with voters and communicates your candidate's message effectively. Explore the tools and strategies you need to help your candidate stand out in the most competitive races.
$49.00
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Virtual Event
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Virtual Event
Attendees will gain insights into the reality and risks of using ChatGPT and AI/ML in the upcoming election cycle. Learn about the capabilities and limitations of ChatGPT and other AI/ML technologies, and how to best leverage these tools to achieve campaign goals while avoiding potential pitfalls.
$49.00
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