Chief Revenue Officer- Deep Root Analytics 

David is an experienced revenue leader who consistently hits sales targets and has successfully grown and managed multiple teams. His leadership helped pivot an episodic tech-enabled services company into a fast growing subscription and data platform, generating millions of SaaS and DaaS revenue year-over-year. His management responsibilities have included sales, marketing, customer success, partnerships, renewals and expansions, and he is an experienced people manager with a proven track record of developing talent and transforming businesses.

David graduated with high honors and distinction in general scholarship with a bachelor’s degree in Media Studies from the University of California, Berkeley as the winner of a Berkeley Citation, awarded to the top academic performer in each department. He also was awarded the Neufeld Scholar Athlete Award, given to the graduating student athlete (he was a two-time letterman in football) with the highest graduating GPA. He graduated from Georgetown University’s Communication, Culture and Technology program with a Master of Arts studying media, politics and statistics. His master’s thesis was awarded distinction, the highest honor recognizing excellence in original research.

He lives in northern Virginia with his wife, Kendall, and three children, and (believe it or not) is an influencer on Instagram as @CostcoGrillDad, where he posts photos and videos of the food he cooks on his deck for family and friends.