Executive Vice President- AppScience
As the Executive Vice President of App Science®, Helen oversees all business and growth strategies for AppScience®, a media agnostic SaaS platform which measures OTT data & provides actionable insights in one easy-to-use platform. Prior to her role as EVP, Helen helped build and manage Sabio’s global account and campaign management team, where she worked to integrate teams to create efficiencies and improve on how we deliver proposals, services, and insights for our clients. Helen has a 10+ years of robust digital media and campaign management experience. Before joining Sabio, Helen assisted in spearheading the first mobile retargeting campaign in the industry and lead campaign management teams at companies such as, Opera Mediaworks (AdColony) and Conversant. Though a native of Michigan and graduate of the University of Michigan, Helen now enjoys her warm SoCal lifestyle where traveling and visiting LA’s newest restaurants are regular pastimes.