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Breakout: The Future of Fundraising

Las Olas

Fundraising is the backbone of every impactful political campaign. We’ve seen digital and texting revolutionize the world of fundraising, but what’s next? Learn from the best in the business about the newest platforms and trends in fundraising.   Certificate Program Eligible: Campaign Tech B7 Fundraising

Breakout: Breaking Down the Data Silos

Las Olas

Will we ever get to a single data source for all voter contact?  Data silos present one of the most frustrating aspects of political campaigns. Learn where solutions are emerging to help break the data divide. Certificate Program Eligible: Campaign Tech B5 Data Management

Breakout: The Black Box: Shedding Light on the Creative Process

Las Olas

Every political ad maker has their own take on the creative process. However, we all begin with raw research that ends with a finished product on screen. What takes place in the middle can often seem to be a black box. This panel will explore how different ad makers come up with winning concepts. Certificate […]