General Session: The Future of TV Advertising: Why Linear & CTV/OTT Must Coexist To Win

San Geronimo Ballroom

Over the years TV has always been the shining star of political advertising while digital was a strong, but small, supporting actor.  Times are changing and with almost half of US households now either cord-cutters or cord-nevers, how will budgets shift for the 2022 cycle and beyond?  Explore who should own the CTV/OTT budget for […]

Opening General Session: Happy Not Perfect: The Power of Flexible Thinking & 40 Under 40 Awards Ceremony

San Geronimo Ballroom

Keynote Speaker Poppy Jamie With the complex world comes a crushing wave of stress, anxiety, isolation, life change, and financial struggle to add to a growing mental health crisis. Due to a culture that encourages perfection, hustle, and fictional life/work balance, many are burning out. This is especially true in Politics, a fast-paced, high stakes, competitive industry with […]