AAPC Announces 2022 Class of 40 Under 40 Award Winners

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

May 17, 2022

 

AAPC ANNOUNCES 2022 CLASS OF 40 UNDER 40 AWARD WINNERS
San Juan, Puerto Rico (May 17, 2022) —The American Association of Political Consultants (AAPC)—America’s only bipartisan association of political professionals— today announced the winners of the 2022 40 Under 40 Awards program recognizing the best and brightest young professionals working in the United States. Selected from more than 200 nominations, the winners were recognized at an awards ceremony during the 2022 Pollie Awards & Conference in San Juan, Puerto Rico on Tuesday, May 17, 2022.
“The judging process was especially difficult this year, with such high volume of outstanding young professionals nominated. We are encouraged to see so many high achieving young politicos rise up within the industry, and salute this year’s winners,” said AAPC President Becki Donatelli. “We have no doubt that the 2022 Class of 40 Under 40 will continue to even greater successes as political consultants and help educate and inspire other rising stars in the industry, ”added AAPC Vice President Larry Huynh.
“We are thrilled to congratulate this year’s winners of the 40 Under 40 Awards. As a leader in the political text message marketing industry, it’s our pleasure to watch these individuals succeed in their profession and to contribute in a small way in their digital marketing journey,” added Kevin Fitzgerald, Tatango CEO.
The AAPC is dedicated to fostering the next generation of political professionals and is proud to recognize leaders and innovators in the political business community (including media, advertising, polling and public affairs) who are making a mark in their organization and their profession.

Winners of the AAPC 2022 40 Under 40 Awards
Democratic Winners
  • Ryan Berni, Berni Consulting
  • Mollie Binotto, Sena Kozar Strategies
  • Kati Bumgardner, Counterpoint Messaging
  • Marshall Cohen, Democratic Governors Association (DGA)
  • Seferiana Day, Upper Left Strategies
  • Katelynd Duncan, KJD Strategies
  • Zandria Haines, SBDigital
  • Joshua Handelman, Democratic Legislative Campaign Committee
  • Danny Kazin, American Bridge
  • Adam Kirsch, Change Research
  • Angela Kuefler, Global Strategy Group
  • Byron LaMasters, InFocus Campaigns
  • Ben Lazarus, TargetSmart
  • Alesa Mackool, ACM Strategies
  • Henri Makembe, Do Big Things
  • Ishanee Parikh, Future Forward USA Action
  • Marilyn Báez Rodríguez, 303 Digital
  • Tess Troha-Thompson, New Blue Interactive
  • Bryan Boo Yuen, Putnam Partners
Independent Winner:
  • Stephen Miller, Kivvit
Republican Winners
  • Michael McCollum Adams, TAG Strategies
  • Sarah Clamp, Prime Media Partners
  • Chazz Clevinger, OneClickPolitics
  • Lindsay Shuba Donnelly, TLC Political
  • Kaeley Gemmill, Targeted Victory
  • Joseph Goetz, NRCC
  • Amanda Iovino, WPA Intelligence
  • Matt Kenney, Camelback Strategy Group
  • Danny Laub, POOLHOUSE
  • Caeli Mahon, Targeted Victory
  • Katie Martin, Big Dog Strategies
  • George Nassar, Public Opinion Strategies
  • Joey Parr, Murphy Nasica
  • Sean Philbin, Smart Media Group
  • Christiana Purves, Push Digital & Laurens Group
  • Martin Rini, Targeted Victory
  • Jeffrey Snow, 936 Media
  • Edith Jorge-Tuñon, Republican State Leadership Committee (RSLC)
  • Phil Vangelakos, Push Digital, LLC
  • Adam Wise, National Media
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About the 2022 AAPC Pollie Conference
As the premier industry event, the 2022 Pollie Awards & Conference is held in San Juan, Puerto Rico from May 17-19, 2022 and brings the leading political professionals in the world together to network and hear from top technology innovators, pollsters, pundits and service providers. The Conference features cutting-edge programming on key industry trends, designed to empower attendees to leverage the latest techniques in campaign strategy and management. The Conference is widely recognized as the must-attend event for political consultants, media buyers, public affairs specialists, suppliers, industry leaders and journalists. For details, visit www.theaapc.org.
About AAPC
Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has over 1,400 members hailing from all corners of the globe. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.
About Tatango
Since 2007, Tatango has provided easy-to-use SMS marketing software and industry expertise to political and nonprofit organizations and causes looking to achieve their fundraising goals. Tatango has become a market leader powering SMS and MMS campaigns designed to drive fundraising results. With billions of messages sent, Tatango’s marketing software has been time-tested to deliver positive fundraising outcomes.

AAPC Announces Campaign Excellence Awards for the 2021 Cycle

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

May 18, 2022

 

AAPC ANNOUNCES CAMPAIGN EXCELLENCE AWARDS FOR AWARDS FOR THE 2021 CYCLE
Youngkin for Governor named Campaign of the Year and Stop the Republican Recall of Gavin Newsom named Digital Campaign of the Year
San Juan, Puerto Rico (May 18, 2022) —The American Association of Political Consultants (AAPC)—America’s largest and only bipartisan network of political professionals— today
announced the winners of the AAPC Campaign Excellence Awards for exceptional work during the 2021 cycle. These awards were presented at a special ceremony in conjunction with the annual AAPC Pollie Awards & Conference in San Juan, Puerto Rico.
The Campaign Excellence Awards are a longstanding tradition of the AAPC and recognize those individuals who have significantly contributed to the success of a candidate or public affairs campaign and whose conduct has been consistent with the Professional Code of Ethics of the AAPC.
“The 2022 Campaign Excellence Award winners far surpassed the high bar of scrutiny set out in our standards of judging. The effort, dedication and masterful skills these individuals employed during the 2021 campaign cycle deserves tremendous recognition, and AAPC is proud to provide just that,” said AAPC President Becki Donatelli. “It’s a privilege to celebrate these outstanding political practitioners together at the Pollie Conference,” added AAPC Vice President Larry Huynh.
“Political Marketing + Media and our affiliates PlayFly Sports and Home Team Sports would like to offer congratulations to the 2022 Campaign Excellence Award winners,” said Stephen Ullman, Managing Partner of Political Marketing + Media. “We are honored to share in their celebration at the 2022 Pollie Conference.”
AAPC Campaign Excellence Award Winners
Ballot Measure Campaign of the Year (Local): Save Austin Now – Proposition B
Ballot Measure Campaign of the Year (Statewide): Cannabis Community for Fairness and Safety (CCFS) – No on 119
Public Affairs Campaign of the Year: Every Bottle Back
Independent Expenditure Campaign of the Year: All of Mpls
Campaign Manager of the Year, Non-Statewide (Democratic): Katie Moore, Eric Adams for Mayor
Campaign Manager of the Year, Non-Statewide (Republican): Matt Brownfield, Jake Ellzey for Congress
Fundraiser of the Year (Democratic): Darren Rigger, Dynamic SRG – NYC Campaigns for Borough Presidents and Speaker
Fundraiser of the Year (Republican): Jenniffer Ortiz Alzieri, Campaign Solutions, CDI Ads and Winning Tuesday – Larry Elder for Governor
Digital Campaign of the Year: Stop the Republican Recall of Gavin Newsom
Campaign Manager of the Year, Statewide (Democratic): Juan Rodrigiez, Stop the Republican Recall of Gavin Newsom
Campaign Manager of the Year, Statewide (Republican): Klarke Kilgore, Jason Miyares for Virginia Attorney General
Most Valuable Player of the Year (Democratic): Kendra-Sue Derby, Howard Franklin & Candice Franklin, Andre Dickens for Atlanta Mayor
Most Valuable Player of the Year (Republican): Kristin Davison, Youngkin Campaign
Pollster of the Year (Democratic): Tulchin Research, Eric Adams for Mayor of New York City 2021
Pollster of the Year (Republican): WPAi AND Tarrance Group – Youngkin for Governor
Campaign of the Year: Youngkin for Governor
About the 2022 AAPC Pollie Conference
As the premier industry event, the 2022 Pollie Awards & Conference is held in San Juan, Puerto Rico from May 17-19, 2022 and brings the leading political professionals in the world together to network and hear from top technology innovators, pollsters, pundits and service providers. The Conference features cutting-edge programming on key industry trends, designed to empower attendees to leverage the latest techniques in campaign strategy and management. The Conference is widely recognized as the must-attend event for political consultants, media buyers, public affairs specialists, suppliers, industry leaders and journalists. For details, visit www.theaapc.org.
About AAPC
Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has over 1,400 members hailing from all corners of the globe. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.
About Political Marketing + Media
Founded in 2014, Political Marketing + Media specializes in matching political candidates, committees + advocacy groups with the best local, regional + national sports, news and entertainment programming and events. For more information, see politicalmarketingandmedia.com.
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About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

AAPC Announces 2022 Pollie Award Winners

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

May 19, 2022

 

AAPC ANNOUNCES 2022 POLLIE AWARD WINNERS
Political advertising’s largest and most prestigious Awards program has record-breaking year
San Juan, Puerto Rico (May 19, 2022) – The American Association of Political Consultants (AAPC) today announced the winners of the 2022 Pollie Awards, the premier awards competition for the political advertising industry. This cycle, over 200 firms submitted a 1,100+ entries across 10 mediums, including television, digital, direct mail/print, radio and phones. Despite the large number of entries received, given AAPC’s stringent standards for trophy eligibility, only 11% of entries earned Pollie Gold, the industry’s top honor.
“The 2021 campaign cycle featured no less challenges than 2020, and continued to test long-standing campaign tactics and force innovation,” said Becki Donateli, AAPC President. “The firms honored with a Pollie Award this year developed new strategies and campaign tools whose impacts were felt in the results of elections across the country. AAPC offers our most fervent congratulations for their wins.”
The Strategy Group Co, a Republican firm based in Columbus, Ohio took home the most Pollie wins this year at 18, while Bergmann Zwerdling Direct, headquartered in Washington, D.C., commanded the top spot among Democratic firms with 12 wins. Republican firm The Strategy Group Co. and Democratic firm Putnam Partners tied for the most Pollie Gold wins, both earning 5 coveted trophies.
“The Pollie Contest could not have been a success without the help of more than 120 AAPC members who volunteered to serve as judges,” said Larry Huynh, AAPC Vice President. “In addition to evaluating the political effectiveness and execution of each piece, our judges assessed whether or not each entry met AAPC’s higher standards on citations and the requirements of AAPC’s Professional Code of Ethics. We sincerely appreciate all of our judges who helped to uphold AAPC’s values.”
About the Pollie Awards
The Pollie Awards (Pollies) are bipartisan honors awarded annually by the American Association of Political Consultants (AAPC) to members of the political advertising and communications industry who have demonstrated superior work on behalf of their candidates and causes. A blind jury of their professional peers selects AAPC award winners. Esquire magazine has dubbed the Pollies “…the Oscars of political advertising.”
The full list of 2022 Pollie Contest winners can be found in the 2022 Winners Book, and the winning work can be viewed in the 2022 Pollie Gallery.
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About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

AAPC Announces 2023 Class of 40 Under 40 Award Winners

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

April 18, 2023

 

AAPC ANNOUNCES 2023 CLASS OF 40 UNDER 40 AWARD WINNERS
La Quinta, California (April 18, 2023) —The American Association of Political
Consultants (AAPC), America’s only bipartisan association of political professionals, announced today the winners of the 2023 40 Under 40 Awards program recognizing the best and brightest young professionals working in the United States. Selected from more than 250 nominations, the winners were recognized at an awards ceremony during the 2023 Pollie Awards and Conference in Palm Springs, California on Tuesday, April 18, 2023.
“We are elated to welcome a new class of gifted political consultants who will continue to make an impact in our industry,” said AAPC President Becki Donatelli. “As AAPC continues to support young professionals to grow within the industry, we look forward to their contributions both now and in the future,” added AAPC Vice President Larry Huynh.
“Ampersand and its owner companies, would like to offer congratulations to the 2023 class of 40 Under 40 award winners,” added Tim Kay, Vice President of Political Strategy.
The AAPC is dedicated to fostering the next generation of political professionals and is proud to recognize leaders and innovators in the political business community (including media, advertising, polling, and public affairs) who are making a mark in their organization and their profession.

La Quinta, California (April 20, 2023) —The American Association of Political Consultants (AAPC), America’s only bipartisan association of political professionals, announced today the recipients of the AAPC Campaign Excellence Awards for exceptional work during the 2022 cycle. These awards were presented at a special ceremony in conjunction with the annual AAPC Pollie Awards and Conference near Palm Springs, California.

The Campaign Excellence Awards are a longstanding tradition of the AAPC and recognize those individuals who have significantly contributed to the success of a candidate or public affairs campaign and whose conduct has been consistent with the Professional Code of Ethics of the AAPC.
“We were delighted to provide recognition to the outstanding work in political consulting in 2022,” said AAPC President Becki Donatelli. “The 2023 Campaign Excellence Award winners have set a high bar for recognition in future years,” added AAPC Vice President Larry Huynh.
Winners of the AAPC 2023 40 Under 40 Awards
Democratic Winners
  • Allyson Marcus, The Hub Project
  • Brendan McPhillips, Hilltop Public Soultions
  • Brett “Coop” Cooper, SWAY
  • Cassi Peters, Democratic Legislative Campaign Committee
  • Daniel Barash, SKDK
  • David Bergstein, Democratic Senatorial Campaign Committee
  • Ilana Kaplan, SWDC Organizing Group
  • Jenna Fullmer, Blue Compass Strategies
  • John Padua, Trilogy Interactive
  • Lindsay Vermeyen, Breakthrough
  • Megan Jacobs, League of Conservation Voters Campaigns
  • Morgan Miller, Left Coast Strategies LLC
  • Patrick Brown, FOGLAMP
  • Pili Tobar, Fireside Campaigns
  • Ryan Irvin, Change Media Group
  • Samantha Greene, Sena Kozar Strategies
  • Shannon-Janean Currie, Benenson Strategy Group
  • Terrance Woodbury, HIT Strategies
  • Tommy McDonald, The Win Company
  • Trip Yang, Trip Yang Strategies
Republican Winners
  • Adam Scheidler, TAG Strategies
  • Ashleigh Pisarcik, Ivory Political Strategy
  • Ben Mitchell, Jamestown Associates
  • Bobby Saparow, Kemp for Governor
  • Brendon DelToro, Guidant Polling and Strategy
  • Domenic Re, Congressional Leadership Fund
  • Jack Pandol, NRCC
  • Jon Black, Data Trust
  • Jonathan Duke, Deep Root Analytics
  • Jordan Root, Texans for Greg Abbott
  • Jordan Wiggins, Owner
  • Matthew W Cohen, HBS+
  • Nicholas Maddux, Axiom Strategies
  • Paul Shashy, SR Communications LLC
  • Robert Schmidt, McLaughlin & Associates
  • Thaddeus Rupp, Targeted Victory
  • Theresa Winegar, National Republican
  • Congressional Committee
  • Tommy Knepper, In Field Strategies
  • Senate Leadership Fund and One Nation
  • Will Ritter, POOLHOUSE Agency LLC
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About the 2023 AAPC Pollie Conference
As the premier industry event, the 2023 Pollie Awards and Conference, held near Palm Springs, California from April 18-20, 2023, brings the leading political professionals together to network and hear from top technology innovators, pollsters, pundits, and service providers. The conference features cutting-edge programming on key industry trends, designed to empower attendees to leverage the latest techniques in campaign strategy and management. The conference is widely recognized as the must-attend event for political consultants, media buyers, public affairs specialists, suppliers, industry leaders, and journalists. For details, visit www.theaapc.org.

About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

About Ampersand
Ampersand is Moving TV ForwardTM. As the industry’s largest source of combined multiscreen TV inventory and viewership insights, we are changing the way TV is bought and measured. Powered by aggregated and authenticated audience data insights from 42 million households, and with a commitment to protecting personal information, Ampersand gives advertisers true audience first planning, scale in execution, and advanced measurement of their TV investments. Ampersand represents 116M households and over 75% of addressable households in the US. Whether a local or national advertiser, we help clients reach their unique target audience and deliver their stories – anytime, anywhere and on whatever device. Ampersand is owned by Comcast Corporation, Charter Communications, Inc. and Cox Communications.

AAPC Announces Campaign Excellence Awards for the 2022 Cycle

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

April 20, 2023

 

AAPC ANNOUNCES 2023 CAMPAIGN EXCELLECE AWARDS FOR THE 2022 CYCLE 
Fetterman for Pennsylvania and Joe Lombardo for Governor named Campaigns of the Year
La Quinta, California (April 20, 2023) —The American Association of Political Consultants (AAPC), America’s only bipartisan association of political professionals, announced today the recipients of the AAPC Campaign Excellence Awards for exceptional work during the 2022 cycle. These awards were presented at a special ceremony in conjunction with the annual AAPC Pollie Awards and Conference near Palm Springs, California.
The Campaign Excellence Awards are a longstanding tradition of the AAPC and recognize those individuals who have significantly contributed to the success of a candidate or public affairs campaign and whose conduct has been consistent with the Professional Code of Ethics of the AAPC.
“We were delighted to provide recognition to the outstanding work in political consulting in 2022,” said AAPC President Becki Donatelli. “The 2023 Campaign Excellence Award winners have set a high bar for recognition in future years,” added AAPC Vice President Larry Huynh.
AAPC Campaign Excellence Award Winners
Ballot Measure Campaign of the Year (Local): Measures J and K
Ballot Measure Campaign of the Year (Statewide): Defeat of “Value Them Both” Ballot Initative in Kansas
Public Affairs Campaign of the Year: Passage of Respect for Marriage Act
Independent Expenditure Campaign of the Year (Republican): Protect Ohio Values
Independent Expenditure Campaign of the Year (Democratic): Nevada IE for Senate Majority PAC
Campaign Manager of the Year, Non-Statewide (Democratic): Kevin Lata – Maxwell Alejandro Frost for Congress (FL-10)
Fundraiser of the Year (Democratic): Haley Barbour and Lara Henderson – Tony for Wisconsin (Governor)
Fundraiser of the Year (Republican): Heather Barker – Ron DeSantis for Florida
Digital Campaign of the Year: Ron Johnson for Wisconsin (US Senate)
Campaign Manager of the Year, Statewide (Democratic): Quentin Fulks, Warnock for Senate
Campaign Manager of the Year, Statewide (Republican): Bobby Saparow, “Georgians First” (Brian Kemp for Governor)
Most Valuable Player of the Year (Democratic): Kim Rogers, Democratic Association of Secretaries of State (DASS)
Pollster of the Year (Democratic): Margie Omero and Mike Bocian, GBAO Strategies
Pollster of the Year (Republican): Randy Gutermuth, American Viewpoint
Campaign of the Year (Democratic): Fetterman for Pennsylvania
Campaign of the Year (Republican): Joe Lombardo for Governor
About the 2023 AAPC Pollie Conference
As the premier industry event, the 2023 Pollie Awards and Conference, held near Palm Springs, California from April 18-20, 2023, brings the leading political professionals together to network and hear from top technology innovators, pollsters, pundits, and service providers. The conference features cutting-edge programming on key industry trends, designed to empower attendees to leverage the latest techniques in campaign strategy and management. The conference is widely recognized as the must-attend event for political consultants, media buyers, public affairs specialists, suppliers, industry leaders, and journalists. For details, visit www.theaapc.org.

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About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

AAPC Announces 2023 Pollie Award Winners

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

April 21, 2023

 

AAPC ANNOUNCES 2023 POLLIE AWARD WINNERS
Political advertising’s largest and most prestigious awards program has record-breaking year
La Quinta, California (April 20, 2023) —The American Association of Political Consultants (AAPC), announced today the winners of the 2023 Pollie Awards, the premier awards competition for the political advertising industry. This year marked the largest Pollie Awards Contest in history. This cycle, AAPC received over 3,000 entries from over 530 entrants across 10 mediums, including television, digital, direct mail/print, radio, and phones. Despite the large number of entries received, only 5% of entries earned Pollie Gold, the industry’s top honor. Given AAPC’s stringent standards for trophy eligibility, less than 21% of entries earned an award reviewed by 304 judges.
“The 2022 campaign cycle continued to challenge traditional outreach and encourage new strategies and tactics. The firms honored with Pollie Awards this year advanced efforts and challenged the status quo. AAPC offers a very enthusiastic congratulations for their wins,” said Becki Donatelli, AAPC President.
Change Media Group, a Democratic firm based in Okemos, Michigan took home the most Pollie wins this year at 17. FP1 Strategies, headquartered in Arlington, Virginia, commanded the top spot among Republican firms with 16 wins.
“Our passionate volunteer judges within the AAPC had the pleasure and responsibility of reviewing a multitude of submissions to evaluate political effectiveness and execution as well as their ability to meet AAPC’s Professional Code of Ethics. We sincerely appreciate all of our judges who help to advocate and maintain AAPC’s values,” said Larry Huynh, AAPC Vice President.
About the Pollie Awards
The Pollie Awards (Pollies) are bipartisan honors awarded annually by the American Association of Political Consultants (AAPC) to members of the political advertising and communications industry who have demonstrated superior work on behalf of their candidates and causes. A blind jury of their professional peers selects AAPC award winners. Esquire magazine has dubbed the Pollies “the Oscars of political advertising”.
The full list of 2023 Pollie Contest winners can be found in the 2023 Winners Book and the winning work can be viewed in the 2023 Pollie Gallery.

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About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

Data Privacy Webinar Recap

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AAPC Condemns Use of Deceptive Generative AI Content in Political Campaigns

Contact:
Alana Joyce
Executive Director
703-245-8021

 

FOR IMMEDIATE RELEASE

May 3, 2023

 

AAPC CONDEMNS USE OF DECEPTIVE GENERATIVE AI CONTENT IN POLITICAL CAMPAIGNS

AAPC Board of Directors Unanimously Votes to Adopt New Policy for its Members

 

MCLEAN, VA – At its recent Pollie Awards & Conference last month, the bipartisan Board of Directors of the American Association of Political Consultants (AAPC) unanimously agreed to condemn the use of generative AI “deep fake” content in political campaigns and today issued a policy statement to guide how the Association applies this purposefully deceptive technology within its current Professional Code of Ethics, which governs members’ actions and enforces any violations of the code.

“The Board unanimously agreed that the use of ’deep fake’ generative Artificial Intelligence (AI) content is a dramatically different and dangerous threat to democracy,” said AAPC President R. Rebecca Donatelli. “AAPC is proud of and committed to upholding our Code of Ethics and believed we needed to address this burgeoning technology and make it clear to our members that its use is a blatant violation of our existing Code of Ethics.”

The policy statement highlights that the current AAPC Professional Code of Ethics clearly condemns false and misleading statements: “…Deep fake” generative AI is contrary to the Code of Ethics because, at its core, “deep fake” content is a deception and has no place in legitimate, ethical campaigns. Therefore, AAPC’s Code of Ethics prohibits the use of “deep fake” generative AI content.

AAPC Vice President Larry Huynh added, “AAPC will continue to protect members and voters who rely on straightforward political communications to make informed decisions while ensuring free speech, including the use of satire or parody, thrives within the $9 billion political advertising industry that our members represent.”

Donatelli also noted that the policy establishes a new industry standard for its members by prohibiting any advertising using “deep fake” generative AI content from being eligible for AAPC Awards. Additionally, the AAPC is also encouraging all media, advertising platforms, and delivery systems to refuse to carry or deliver ads using “deep fake” generative AI content.

 

The Full AAPC Policy Statement on Generative AI Can Be Read Here:

“The rise of so-called ’deep fake’ content generated by AI in political campaigns presents a troubling challenge to the free and fair debate of political ideas. With the use of generative AI, so-called “deep fake” technology can make distinguishing between reality and deception difficult. Citizens must have confidence in the basic truthfulness of political campaigns. While the public’s trust in institutions and campaigns has been shaken in recent decades, the use of “deep fake” generative AI content is a dramatically different and dangerous threat to democracy.

The AAPC Professional Code of Ethics currently clearly condemns false and misleading statements. “Deep fake” generative AI is contrary to the Code of Ethics because, at its core, “deep fake” content is a deception and has no place in legitimate, ethical campaigns. Therefore, AAPC’s Code of Ethics prohibits the use of “deep fake” generative AI content.

Further, no advertising using “deep fake” generative AI content will be eligible for AAPC Awards. The AAPC also encourages all media, advertising platforms, and delivery systems to refuse to carry or deliver ads using “deep fake” generative AI content.

The AAPC will use a broad standard to review, condemn, and, if necessary, sanction its members for using “deep fake” ads produced with generative AI technology. This broad prohibition includes deploying “deep fake” generative AI for non-advertising purposes in a political contest. AAPC members are advised that issuing a warning or disclaimer that the audience is viewing a “deep fake” video created using generative AI is insufficient and will not be accepted as a method to avoid this standard.

We will continue to closely monitor these technological evolutions in ad-making while protecting satire and the free discussion of ideas. At this point, “deep fake” imagery used in political ads can be defined as synthetic, computer-generated video, stills, or audio elements derived from a person’s likeness, voice, or image that is so near realistic that it is intended to lead voters to deceptive conclusions alternative to reality about a candidate, party, or issue.

The AAPC does not believe “deep fake” generative AI content as defined above qualifies as satire. AAPC believes there is a strong distinction between parody and an intent to deceive. Satire and even comedic impersonation have a long tradition in democracies and have always been presented with the audience being fully aware and “in on the joke.” The AAPC will continue to stand by its members who exercise their right to free speech with humor and satire when they use truthful and accurate images and quotes.”

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About AAPC

Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has more than 1,600 members hailing from all corners of the globe. The Board of Directors is comprised of 32 members, evenly divided between Republicans and Democrats. It is the largest association of political and public affairs professionals in the world. For more information, see www.theaapc.org.

2023 Pollie Awards & Conference

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Scholarship Recipients Share Impressions of Pollies ’22

Thanks to your generous donations, the AAPC Foundation provides scholarships to students who have shown a career interest in political consulting and public affairs an opportunity to attend the annual AAPC Pollie Awards & Conference.

In 2022, the AAPC Foundation selected Sandra Bustamante, Aidan Levinson, and Kevin Zhang. We caught up with them to talk about her experience at the 2022 Pollie Conference.

 

“I wanted to reconnect and express my gratitude and appreciation to receive the scholarship for the 2022 AAPC Pollies Awards & Conference! I was able to attend breakout sessions with highly anticipated and educated speakers to learn about issues facing the political consulting and public affairs realm. The AAPC Conference introduced many different career possibilities (which may take an individual decades to find) and for that I am also grateful.

I also simultaneously made meaningful connections with professionals that were working in spaces that I found interesting to pursue in my future career. In fact, I am still scheduling one-on-one’s with attendees to this day! 

I am forever grateful for the opportunity, the work of AAPC, and your guidance while there!”

Sandra Bustamante 

 

“I am very thankful to AAPC for the opportunity to attend the Annual Conference & Pollie Awards! Aside from meeting a whole host of professionals in the political consulting space, I gained valuable insight into the trends of the day in the political consulting world. Also, hearing from professionals in areas of political consulting I have not worked in before was especially interesting, which I hope will allow me to eventually expand my work into those fields. I made new friends and was able to meet new colleagues for which I am very grateful.”

Aidan Levinson

 

“During the AAPC Pollie Conference, I had the chance to absorb different aspects of the political campaign and consulting industry from leading experts with decades of experience and first-hand knowledge of how the industry has been involved in the recent decade. I learned about how emerging technologies and innovation have influenced political advertising, voting methods, and campaigning. Insights provided by industry-leading experts have given me a better understanding of the American political process and the importance of campaigns and fundraising in politics. Many speakers and attendees were incredibly approachable and helpful to scholarship recipients and took the time to learn about our background and interests. While the overwhelming number of conference participants may seem intimidating initially, the staff was supportive. I had no trouble connecting with other participants since they were all welcoming and willing to help, which made networking so much easier. My favorite part of the conference was the Caucus Sessions, divided by Republicans and Democrats, where I got to hear exclusive insights into my Party’s strategy in the 2022 midterm elections. I also developed friendships with other scholarship recipients and their interests in politics and campaigning. I recommend anyone interested in campaigning apply for the AAPC Scholarship. Attending the AAPC Pollie Conference can provide new insights, opportunities, and lasting relationships!”

Kevin Zhang